Rule Engine

Configurable business rules

Premium corporate routing

Matching rule · 214 executions

Active

If

  • · Event type = Corporate / Investor
  • · Budget per gift > ₹1,000

Then

Recommend Premium Corporate vendors first

Local vendor priority

Matching rule · 168 executions

Active

If

  • · Event location = Hyderabad

Then

Boost vendors serving Hyderabad by +12 score

Bulk capacity gate

Matching rule · 96 executions

Active

If

  • · Order quantity > 500

Then

Only invite vendors with capacity ≥ quantity

Campus sampling bias

Recommendation rule · 41 executions

Active

If

  • · Event type = College / Campus
  • · Audience > 1,000

Then

Recommend sampling + voucher formats

T+3 settlement

Settlement rule · 1,820 executions

Active

If

  • · Fulfilment confirmed
  • · No open dispute

Then

Mark settlement eligible after 3 days

High-value manual review

Risk rule · 27 executions

Active

If

  • · Order value > ₹2,00,000

Then

Hold settlement for manual approval

Opportunity reminder

Notification rule · 312 executions

Active

If

  • · Vendor invited
  • · No response in 48 hrs

Then

Send reminder, then invite next-ranked vendor

First-order offer

Promotion rule · 0 executions

Paused

If

  • · Customer first purchase on a gifting page

Then

Apply 5% platform-funded discount

Matching weights

Total weight 100 · applied to every match score

Category relevance18
Price compatibility14
Location compatibility12
Quantity capability10
Date availability8
Delivery capability8
Customization8
Historical performance10
Host preference6
Vendor quality score6